Бизнес игры и симуляторы

Библиотека Стартапа

Основы стартапа

Руководство из 5 шагов для начинающих предпринимателей 12 ошибок основателей стартап-проектов 10 признаков, что ваш стартап никогда не получит инвестиции 10 советов для тех, кто хочет создать стартап Правовые аспекты стартапов

Тонкости бизнеса

16 лекций школы стартапов Y Combinator с русскими субтитрами версии «Весна 2017» Правила охоты на инвестора: как привлечь в стартап средства с помощью публикаций в СМИ Как перевезти стартап в Кремниевую долину Стартап: мифы, реальность, ошибки и пряники Стартап в соцсетях. 8 секретов фандрейзинга Домохозяйство как бизнес-стартап Почему стартапы не попадают в бизнес-инкубаторы — семь ошибок Что обязательно нужно знать стартаперу о term sheet Пять сервисов, которые помогут вам быстро сделать крутую презентацию Исследование: средний возраст основателей стартапов в России Десять правил работы с крупными компаниями, которые помогут избежать неприятностей Три вещи, которые нужно обсудить с партнером перед открытием бизнеса Семь вдохновляющих видео, которые должен посмотреть каждый предприниматель Словарь предпринимателя: роадмап

Истории успеха

Я полгода жил в машине, чтобы запустить стартап: Бездомный из Кремниевой долины 5 правил успешного стартапера от основателя LinkedIn Топ-16 самых лучших и успешных стартапов России и мира Самые провальные стартапы в истории Секрет серийных предпринимателей: откуда берутся идеи для успешных проектов Пол Грэм: Что изменилось в мире стартапов Как стать богатым: два принципа Пола Грэма 10 Лучших статей про стартапы и growth hacking, которые стоит прочесть

Ideas

Why Smart People Have Bad Ideas by Paul Graham How to get Startup Ideas by Paul Graham Ideas for Startups by Paul Graham How to Invent the Future I (SUS 2017) by Alan Kay How to Invent the Future II (SUS 2017) by Alan Kay Anne Wojcicki on How to Build the Future by Anne Wojcicki Drew Houston on How to Build the Future by Drew Houston Sam Altman on How to Build the Future by Sam Altman Elon Musk on How to Build the Future by Elon Musk Mark Zuckerberg on How to Build the Future by Mark Zuckerberg How to Get Ideas (SUS 2017) by Stewart Butterfield Request for Startups by Y Combinator The Idea (Startup Playbook) by Sam Altman Why Toys? by Aaron Harris Ideas, Products, Teams and Execution Part II (SUS 2014) by Sam Altman Ideas, Products, Teams and Execution Part I (SUS 2014) by Dustin Moskowvitz, Sam Altman Toy Markets by Aaron Harris How to Get and Test Ideas by Michael Seibel

Getting Started

How and Why to Start A Startup (SUS 2017) by Sam Altman, Dustin Moskowitz Before the Startup by Paul Graham Do Things That Don’t Scale by Paul Graham A Student’s Guide to Startups by Paul Graham One Order of Operations for Starting a Startup by Michael Seibel Three Paths in the Tech Industry: Founder, Executive, or Employee by Michael Seibel Why Should I Start a Startup? by Michael Seibel A Letter to College Students by Michael Seibel Grow The Puzzle Around You by Jessica Livingston YC’s Essential Startup Advice by Geoff Ralston, Michael Seibel How to Succeed with a Startup (SUS 2018) by Sam Altman Doing Things That Don’t Scale (SUS 2014) by Walker Williams, Justin Kan, Stanely Tang A Conversation with Paul Graham (SUS 2018) by Paul Graham and Geoff Ralston Diane Greene’s Advice for Founders by Diane Greene What Makes Founders Succeed by Jessica Livingston Founders at Work (Book) by Jessica Livingston The Path to $100B (SUS 2018) by Paul Buchheit, Geoff Ralston A Conversation with Elad Gil (SUS 2018) by Elad Gil, Geoff Ralston What to Do with Too Much Advice by Aaron Harris I’m a Cofounder of Gusto, Here’s the Advice I Give Every Startup Founder by Tomer London Advice for First Time Founders by YC Alumni How to Create Luck by Dalton Caldwell

Co-founders

Finding a Co-founder in College by Aaron Harris Turning a Best Friend into a Co-founder by Michael Seibel How to Split Equity Among Co-Founders by Michael Seibel Technical Co-founder by Adora Cheung How Much Equity to Give Your Cofounders? by Michael Seibel How to Find a Cofounder by Kat Manalac

Growth

Startup = Growth by Paul Graham How to Get Users and Grow (SUS 2017) by Alex Schultz Network Effects by Anu Hariharan Growth Guide: How to Set Up, Staff and Scale a Growth Program by Anu Hariharan Growth (Startup Playbook) by Sam Altman On Growing: 7 Lessons from WeChat by Anu Hariharan Growth (SUS 2014) by Alex Schultz Laying The Foundation for Sustainable Growth by Gustaf Alströmer How to Get Users and Grow (SUS 2018) by Gustaf Alströmer How to Monetize a Freemium Business by Melissa Tan, Abbie Kouzmanoff SEO Advice from SurveyMonkey Director of SEO and Growth by Eli Schwartz 9 Ways to Build Virality into your Product by Gabor Cselle (YC W09) After PMF: People, Customers, Sales (SUS 2018) by Mathilde Collin, Geoff Ralston SEO Advice from SurveyMonkey Director of SEO and Growth by Eli Schwartz Advice from the High Growth Handbook, a Guide to Scaling Startups by Elad Gil Scaling Growth by Gustaf Alstromer and Ed Baker How SketchDeck Went Back to Basics on Growth by Aaron Harris and Chris Finneral

Sales & Marketing

Big Deals by Aaron Harris Content Marketing Tips from Experts by Craig Cannon, Sonal Choski, Camilla Ricketts Sales and Marketing (SUS 2014) by Tyler Bosemeny Why Startups Need to Focus on Sales, Not Marketing by Jessica Livingston How to Sell (SUS 2018) by Tyler Bosmeny Sales Advice for Technical Founders by Carol Luong The Delicate Balance of B2B Sales by Aaron Harris and Brian Trautschold The Counter-Intuitive Pricing of Enterprise Sales by Yuri Sagalov YC Sales Agreement Template by Y Combinator Most Startups Are Undercharging by Dalton Caldwell

PR

How to Think About PR (SUS 2017) by Sharon Pope Getting Press for Your Startup by Michael Seibel PR and Content for Growth (SUS 2018) by Kat Manalac, Craig Cannon

Leadership

Jobs of the CEO (Startup Playbook) by Sam Altman What’s the Second Job of a Startup CEO? by Ali Rowghani How Do You Measure Leadership by Ali Rowghani How to be a Great Founder (SUS 2014) by Reid Hoffman Running Your Startup (SUS 2018) by Patrick Collison, Adora Cheung A Conversation with Werner Vogels (SUS 2018) by Werner Vogels, Kyle Corbitt

People & Culture

How to Create an Employee Handbook A Guide to Employee Equity by Joshua Reeves Hiring and Culture (SUS 2014) by Patrick Collison, John Collison, Ben Silbermann Culture (SUS 2014) by Brian Chesky How to Hire by Sam Altman A Great Team (Startup Playbook) by Sam Altman Hiring and Managing (Startup Playbook) by Sam Altman Building an Inclusive Company Culture by Claire McDonnell, Jennifer Kim Making Culture a Tangile Metric by Eric Blondeel, Moufeed Kaddoura Diversity & Inclusion at Early Stage Startups by Kat Manalac Scaling Culture by Jason Kilar How to Hire Your First Engineer by Harj Taggar Convincing Engineers to Join Your Team by Harj Taggar GitLab’s Secret to Managing 160 Employees in 160 Locations by Sid Sijbrandij, Ali Rowghani Creating Good Company Culture (and Sticking to It) by Kathryn Minshew Building an Engineering Team (SUS 2018) by Harj Taggar, Ammon Bartram A Conversation with Aileen Lee (SUS 2018) by Aileen Lee, Geoff Ralston Hiring Tips from Pebble Watch Founder Eric Migicovsky by Eric Migicovsky Startup Hiring Advice by Sarah Nahm and Holly Liu

Product

How to Measure (SUS 2017) by Adam D’Angelo How to Build a Product I (SUS 2017) by Michael Seibel, Emmett Shear, Steve Huffman How to Build a Product II (SUS 2017) by Aaron Levie How to Build a Product III (SUS 2017) by Jason Lemkin, Solomon Hykes, Tracy Young, Harry Zhang How to Build a Product IV (SUS 2017) by Jan Koum How to Find Product Market Fit (SUS 2017) by Peter Reinhart A Great Product (Startup Playbook) by Sam Altman The Customization Curve by Aaron Harris Scaling Product at Airbnb by Joe Gebbia and Reid Hoffman Before You Grow by Sam Altman Product Development Cycle Fundamentals by Michael Seibel A Minimum Viable Product Is Not a Product, It’s a Process by Jim Brikman The Real Product Market Fit by Michael Seibel Practical Design: MVP Spec by Dominika Blackappl Practical Design: Design Brief by Dominika Blackappl Practical Design: Pitching by Dominika Blackappl Practical Design: Messaging by Dominika Blackappl Practical Design: User Observation by Dominika Blackappl The Art of Shipping Early and Often by David Mack Be Wary of Solving a Small, Rare Problem by Des Traynor How to Run a User Interview (SUS 2014) by Emmett Shear How to Build Products Users Love (SUS 2014) by Kevin Hale Building Product, Talking to Users and Growing (SUS 2014) by Adora Cheung Startup Priorities by Geoff Ralston If your product is Great, it doesn’t need to be Good by Paul Buchheit Finding Product Market Fit by Peter Reinhardt How to Find Product-Market Fit (SUS 2018) by David Rusenko Building Product (SUS 2018) by Michael Seibel How to Measure Your Product (SUS 2018) by Suhail Doshi Finding Product-Market Fit in the Education Industry by Sarah Chou, Karen Lien Startup Technology — Technical Founder Advice (SUS 2018) by Jared Friedman, Lillian Chou, Diana Hu, Calvin French-Owen and Ralph Gootee Design for Startups, Part 1 (SUS 2018) by Garry Tan Design for Startups, Part 2 (SUS 2018) by Garry Tan Building a Startup is Not About Building a Product, It’s About Solving a Problem by Avni Patel The More You Communicate with Users, the Higher Chance You’ll Build Something They Want by Ryan Hoover Product and Design Process for Remote Teams by Mike Knoop and Kevin Hale Should I Use a Dev Shop? by Michael Seibel

Fundraising

How to Convince Investors by Paul Graham How to Raise Money by Paul Graham How to Talk to Investors by Michael Seibel The Venture Capital Squeeze by Paul Graham A Fundraising Survival Guide by Paul Graham The Equity Equation by Paul Graham How to Present to Investors by Paul Graham The Hacker’s Guide to Investors by Paul Graham How to Fund a Startup by Paul Graham When to raise a Series A by Aaron Harris Process and Leverage in Fundraising by Aaron Harris How to Raise Money (SUS 2017) by Jess Less, Aaron Harris Fundraising Advice from Female Founders by Kirsty Nathoo A Guide to Seed Fundraising by Geoff Ralston Raising Money Online Advice for Startups by Jared Friedman Dilution by Sam Altman How to Design a Better Pitch Deck by Kevin Hale Advice on Pitching by Aaron Harris How to Pitch Your Company by Michael Seibel A Guide to Demo Day Pitches by Geoff Ralston How to Email Early Stage Investors by Michael Seibel Why Does Your Company Deserve More Money? by Michael Seibel Founders of Science Exchange, Goldbely, and The Flex Company Discuss Fundraising by YC Fundraising (Startup Playbook) by Sam Altman How to Raise Money (SUS 2014) by Marc Andreessen, Ron Conway, Parker Conrad How to Get Meetings with Investors and Raise Money (SUS 2018) by Aaron Harris Fundraising Fundamentals (SUS 2018) by Geoff Ralston Scaling and Fundraising by Max Rhodes and Anu Hariharan Don’t Over Optimize Fundraising by Aaron Harris A Guide to Preemptive Funding Offers by Aaron Harris Tips on Formation and Fundraising by Aaron Harris, Kirsty Nathoo, Carolynn Levy, and Jon Levy How Investors Think About Ideas by Kevin Hale How Pitching Investors is Different Than Pitching Customers by Michael Seibel

Fundraising Docs

YC’s Series A Diligence Checklist by Aaron Harris, Jason Kwon YC Seed Deck by Aaron Harris Angelcalc Conversion Tool by Geoff Ralston Example Proforma with Safes Converting Pre-round by Kirsty Nathoo Safes are not bad for entrepreneurs by Jon Levy SAFE Financing Documents by Carolynn Levy Understanding SAFEs and Priced Equity Rounds (SUS 2018) by Kirsty Nathoo

Legal & Finance

Startup Mechanics (SUS 2017) by Kirsty Nathoo Legal and Accounting Basics for Startups (SUS 2014) by Kirsty Nathoo, Carolynn Levy Startup Legal Mechanics (SUS 2018) by Carolynn Levy The Founder’s Guide to Selling Your Startup Company by Justin Kan (YC W18) Startup Advisor Equity? by Eric Migicovsky

Competition

The Other Road Ahead by Paul Graham Competition (Startup Playbook) by Sam Altman Competition is For Losers (SUS 2014) by Peter Thiel

Enterprise

Enterprise Sales for Hackers by Ryan Junee Building for the Enterprise (SUS 2014) by Aaron Levie

Staying Alive

The 18 Mistakes That Kill Startups by Paul Graham How Not to Fail by Jessica Livingston Be Relentlessly Resourceful by Paul Graham The Hardest Lessons for Starups to Learn by Paul Graham How Not to Die by Paul Graham Default Alive or Default Dead by Paul Graham Why VCs sometimes push companies to burn too fast by Aaron Harris Advice for Companies With Less Than 1 Year of Runway by Dalton Caldwell A Conversation with Ooshma Garg (SUS 2018) by Ooshma Garg, Adora Cheung How to Win (SUS 2018) by Daniel Gross On Shutting Down by Aaron Harris

Later Stage

Later Stage Advice for Startups by Sam Altman How to Succeed Long-term (SUS 2017) by Ali Rowghani The Two Most Common Mistakes Growth Stage Founders Make by Ali Rowghani Later-stage Advice (SUS 2014) by Sam Altman Subtle Mid-Stage Startup Pitfalls by Jessica Livingston

Office Hours

Growth Office Hours II by Anu Hariharan and Gustaf Alstromer Growth Office Hours I by Anu Hariharan and Gustaf Alstromer

Investing

The Why and How of Angel Investing (IS 2018) by Sam Altman Investing Fundamentals (IS 2018) by Kirsty Nathoo, Carolynn Levy Founder Meetings (IS 2018) by Dalton Caldwell Everything I Know About Picking Startups (IS 2018) by Paul Buchheit Overtime (IS 2018) I by Michael Seibel Angelic Advice Part I (IS 2018) by Elad Gil, Pejman Nozad Angelic Advice Part II (IS 2018) by Jeff Clavier, Andrea Zurek Overtime (IS 2018) II by Ali Pavorti, Geoff Ralston Early Stage Investing: Past Present and Future (IS 2018) by Andy Bromberg How To Be A Good Investor (IS 2018) by Aaron Harris Overtime (IS 2018) III by Ron Conway The Ronco Principle by Paul Graham Transparency in Startup Investing by Geoff Ralston What Founder Friendly Actually Means by Aaron Harris

Applying to YC

Frequently Asked Questions From YC Applicants by Jared Friedman, Craig Cannon Common Misconceptions About Applying to YC by Craig Cannon Applying to YC by Sam Altman How to Apply to YC by Paul Graham YC Application Advice from African Startups by Y Combinator Early Decision for College and Grad Students by Stephanie Simon The Application Video by Y Combinator How to Apply and Succeed at Y Combinator (SUS 2018) by Dalton Caldwell Does YC Fund Solo Founders? by Jared Friedman When is the Right Time to Apply to Y Combinator? by Jared Friedman

Non-profits

Five Ways Non-profits Can Think Like Startups What Y Combinator Looks for in Nonprofits by Robby Walker Founder Stories: Detroit Water Project’s Tiffani Ashley Bell by Tiffani Ashley Bell Founder Stories: Grace Garey, Founder of Watsi (YC W13) by Grace Garey

Hardware

Hardware, Less Hard by Luke Iseman Hardware Founders: (When) Should You Try To Raise VC Money? by Eric Migicovsky How to Design Hardware Products (SUS 2014) by Hosain Rahman What working on Pebble taught me about building hardware by Eric Micigovsky

Biotech

How Scientists Can Thrive in the Startup World by Colleen Taylor Biotech Companies in YC by Elizabeth Iorns Athelas: Our Road From Hack To Product by Tanay Tandon Founder Stories: Ambika Bumb, Founder of Bikanta (YC S14) by Ambika Bumb Founder Stories: Jessica Richman, Founder of uBiome (YC S14) by Jessica Richman Advice for Biotech Founders (SUS 2018) by Elizabeth Iorns, Adora Cheung

Hard tech

Quantum Computing by Chad Rigetti Founder Stories: Blake Scholl of Boom Technology by Blake School A Conversation on Hard Tech (SUS 2018) by Eric Migicovsky, Adora Cheung

Artificial Intelligence

Jeff Dean’s Lecture for YC AI by Jeff Dean YC AI by Daniel Gross Qi Lu Discusses AI by Qi Lu

Working at a Startup

Think about Equity by Jessica Livingston Work at a Startup by Jared Friedman, Matt Long How to Pick Which Startup to Work At by Sam Altman Why You Should (or Shouldn’t) Join a Startup by Justin Kan